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A business-to-business or ‘b2b’ data list is perhaps one of the most powerful tools you can have in your marketing arsenal. This is data that is legally obtained and gives…

Business-to-business (b2b) data is information that can be built under legitimate interest under the law of GDPR /PECR and can be used by a company for direct marketing purposes. If…

There’s a lot of buzz around b2b data lists these days and for good reason. Beyond the hype, marketing lists have real-world value and can bring huge benefits to your…

The UK has very strict rules on personal data, but there are plenty of companies out there trying to sell marketing lists. The trick is differentiating between those who are…

The education market in the UK is big business. The latest figures show that there are over 9 million students in the country, and over half a million full-time teachers.…

Demographic data is a form of in-depth business data that can really help you narrow down your marketing, so you only target those who are likely to engage. Business data…